{"id":1460,"date":"2015-04-07T11:30:19","date_gmt":"2015-04-07T11:30:19","guid":{"rendered":"http:\/\/www.firetext.co.uk\/blog\/?p=1460"},"modified":"2023-02-10T15:46:05","modified_gmt":"2023-02-10T15:46:05","slug":"ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands","status":"publish","type":"post","link":"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/","title":{"rendered":"Ignorance of the Difference Between SMS and MMS Could Cost You Thousands"},"content":{"rendered":"<p>Remember those data plans you didn\u2019t pay attention to when you bought that new mobile phone? Well, here\u2019s one reason you should have paid more attention, and another that could save you thousands of pounds.<\/p>\n<p><!--more--><\/p>\n<p>Our blog is usually <a href=\"https:\/\/www.firetext.co.uk\/\">SMS marketing<\/a> focused, but we stay hot on all things &#8216;text&#8217; here at FireText and thought this could be a really useful tip. Recently, a story out of Airdrie, Scotland caught the attention of the press and Internet forums the world over. Story has it, the woman from Scotland racked up a \u00a31,200 mobile phone bill in just four months. Was she calling long distance? No, she was sending emoticons.<\/p>\n<p>So, how does this happen? Many phones are in question, including the fairly new Samsung Galaxy S4. This device, as well as older generation handsets, can\u2019t send emojis without first converting them into picture messages, also known as MMS messages. These require the use of data and can cost a lot more than their text only counterpart, Short Message Service (SMS).<\/p>\n<p>The ability to exchange rich content between phones was once a high-priced luxury. However, with the app market offering mobile users an endless array of free services including sending and receiving rich content, these overcharges on cell phone bills seem a little out of place.<\/p>\n<p>Yet, the woman\u2019s UK mobile phone network was quick to point the finger at manufacturers, claiming this was a problem with the device, and not a gimmick set up by the network provider.<\/p>\n<p style=\"margin: 0cm 0cm 0.0001pt; min-height: 15px; text-align: center;\"><a href=\"https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1476 size-full\" src=\"https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle.jpg\" alt=\"message-in-a-bottle\" width=\"1280\" height=\"947\" srcset=\"https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle.jpg 1280w, https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle-300x222.jpg 300w, https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle-1024x758.jpg 1024w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p>Some apps are also taking the heat for similar fraudulent changes. Apps\u2014like Facebook\u2014regularly attempt to integrate the users personal contact list, which can result in MMS charges. People have been advised to change or disable this setting as a precaution.<\/p>\n<p>Currently, there are no hard answers as to which mobile devices are affected by these blind conversions from SMS to MMS messaging. But there are a few things each mobile user can do to ensure they do not become a victim of extraneous changes.<\/p>\n<p>First, look at your cell phone bill. According to communications watchdog Ofcom, 4% of people said they had received a high bill \u201ccaused by unexpected charges for emojis.\u201d This number, however, only reflects people who regularly review their bill. By getting in the habit of reviewing your bill every month, should changes become suspect, you\u2019re more likely to resolve the issue before it gets out of hand.<\/p>\n<p>Finally, if data usage continues to be a problem for your handset, and you\u2019re unable to upgrade or exchange the current device, consider paying for more data on a different service plan.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remember those data plans you didn\u2019t pay attention to when you bought that new mobile phone? Well, here\u2019s one reason you should have paid more attention, and another that could save you thousands of pounds.<\/p>\n","protected":false},"author":4,"featured_media":1476,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-1460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sms-tips","category-fun"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ignorance of the Difference Between SMS and MMS Could Cost You Thousands - SMS Marketing Blog<\/title>\n<meta name=\"description\" content=\"What&#039;s the difference between SMS and MMS? Discover in this insightful blog from our SMS experts at FireText.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ignorance of the Difference Between SMS and MMS Could Cost You Thousands - SMS Marketing Blog\" \/>\n<meta property=\"og:description\" content=\"What&#039;s the difference between SMS and MMS? Discover in this insightful blog from our SMS experts at FireText.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/\" \/>\n<meta property=\"og:site_name\" content=\"SMS Marketing Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/firetext.co.uk\/\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-07T11:30:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-10T15:46:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"947\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Holly Barber\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@firetext_uk\" \/>\n<meta name=\"twitter:site\" content=\"@firetext_uk\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Holly Barber\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/\"},\"author\":{\"name\":\"Holly Barber\",\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/#\/schema\/person\/fbd04606e14fca821589bba7405e5d61\"},\"headline\":\"Ignorance of the Difference Between SMS and MMS Could Cost You Thousands\",\"datePublished\":\"2015-04-07T11:30:19+00:00\",\"dateModified\":\"2023-02-10T15:46:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/\"},\"wordCount\":449,\"publisher\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle.jpg\",\"articleSection\":[\"SMS Tips &amp; Tricks\",\"Weird World of SMS\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/\",\"url\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/\",\"name\":\"Ignorance of the Difference Between SMS and MMS Could Cost You Thousands - SMS Marketing Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.firetext.co.uk\/blog\/ignorance-of-the-difference-between-sms-and-mms-could-cost-you-thousands\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.firetext.co.uk\/blog\/wp-content\/uploads\/2015\/04\/message-in-a-bottle.jpg\",\"datePublished\":\"2015-04-07T11:30:19+00:00\",\"dateModified\":\"2023-02-10T15:46:05+00:00\",\"description\":\"What's the difference between SMS and MMS? 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