{"id":719,"date":"2014-06-12T12:03:16","date_gmt":"2014-06-12T12:03:16","guid":{"rendered":"http:\/\/www.firetext.co.uk\/blog\/?p=719"},"modified":"2023-02-10T15:46:08","modified_gmt":"2023-02-10T15:46:08","slug":"what-characters-can-i-use-in-my-sms-marketing-campaign","status":"publish","type":"post","link":"https:\/\/www.firetext.co.uk\/blog\/what-characters-can-i-use-in-my-sms-marketing-campaign\/","title":{"rendered":"What Characters Can I Use in My SMS Marketing Campaign?"},"content":{"rendered":"<p>Have you ever found you need to include a different character or symbol, from the usual A-Z, in your SMS message and wondered if it was possible?<\/p>\n<p><!--more--><\/p>\n<p>We\u2019ve spoken to a few customers recently, who are getting more creative with their campaign content, and wanted to double check which characters they were able to send in an SMS. So we thought now would be a good time to give you the full list:<\/p>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">@<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u0394<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">|<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">0<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00a1<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">P<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00bf<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">p<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00a3<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">_<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">!<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">1<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">A<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">Q<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">a<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">q<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">$<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u03a6<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">&#8220;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">2<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">B<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">R<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">b<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">r<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00a5<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u0393<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">#<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">3<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">C<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">S<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">c<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">s<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00e8<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u039b<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00a4<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">4<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">D<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">T<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">d<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">t<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00e9<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u03a9<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">%<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">5<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">E<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">U<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">e<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">u<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00f9<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u03a0<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">&amp;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">6<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">F<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">V<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">f<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">v<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00ec<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u03a8<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">&#8216;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">7<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">G<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">W<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">g<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">w<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00f2<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u03a3<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">(<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">8<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">H<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">X<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">h<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">x<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00c7<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u0398<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">)<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">9<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">I<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">Y<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">i<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">y<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">^<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u039e<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">*<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">:<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">J<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">Z<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">j<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">z<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00d8<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u20ac<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">+<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">K<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00c4<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">k<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00e4<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00f8<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00c6<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">,<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">&lt;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">L<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00d6<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">l<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00f6<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\"><\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00e6<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">&#8211;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">=<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">M<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00d1<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">m<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00f1<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00c5<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00df<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">.<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">&gt;<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">N<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00dc<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">n<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00fc<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00e5<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00c9<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\/<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">?<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">O<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00a7<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">o<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">\u00e0<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">{<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">}<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">[<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">]<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\">\n<p align=\"center\">~<\/p>\n<\/td>\n<td valign=\"top\" width=\"109\"><\/td>\n<td valign=\"top\" width=\"109\"><\/td>\n<td valign=\"top\" width=\"109\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>These characters are part of the Basic Character Set Extension and use 2 characters of your SMS: ^ { } [ ~ ] | \u20ac<\/p>\n<p>If you\u2019re still not sure, you can always\u00a0<a href=\"https:\/\/www.firetext.co.uk\/support\/\" target=\"_blank\" rel=\"noopener\">give us a call <\/a>to double check!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever found you need to include a different character or symbol, from the usual A-Z, in your SMS message and wondered if it was possible?<\/p>\n","protected":false},"author":4,"featured_media":724,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-719","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sms-tips","category-fun"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Characters Can I Use in My SMS Marketing Campaign? - SMS Marketing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.firetext.co.uk\/blog\/what-characters-can-i-use-in-my-sms-marketing-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Characters Can 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