Firetext Communications Limited (“Firetext”, "we", "us" or "our" for short) is registered to collect and process personal data under the Data Protection Act 1998 (the "Act" for short). Firetext Communications Limited is a data controller of your personal information for the purposes of the Act. If you want to know what personal information we hold about you, please write to us at firstname.lastname@example.org.
What information do we gather?
Information is gathered in two ways: (1) indirectly (for example, through our website or service technology); and (2) directly (for example, when you provide information on various pages of the website or when you reply to any messages that we may send you as a result of our services).
One example of information we collect indirectly is through Internet access logs. When you access the website, your numeric internet address is automatically collected and is placed in our Internet access logs. We may also use your IP address to determine whether you are accessing our services from the UK, or any other country. We use this information to enhance your user experience. Alternatively we may also use this information to block any disruptive use of our websites and services that may otherwise reduce the quality of use and access for legitimate and fair users of our websites and services.
Most browsers allow you to turn off cookies. If you want to know how to do this please look at the help menu on your browser. However, switching off cookies may restrict your use of the website and/or delay or affect the way in which the website operates.
We also collect information when you voluntarily submit it to us. On our website, we provide you with the opportunity to register for various services, register for email newsletters, enter promotions and competitions, purchase products and participate in online surveys. Throughout the websites and Services we give you the opportunity to take up various offers, enter various competitions and promotions and to apply for information about various products and services. We will provide you with the opportunity to indicate your preferences as to the use of your information.
We may also collect information that you voluntarily submit to us when replying or partaking in any information submission when using our services. These may include responses to questions and responses to advertisements. We also collect information with regard to non-delivery of our services. If we attempt to and are subsequently unable to deliver any of our services then we may use this information to temporarily suspend services through your account. Services may be resumed at a later date, but loss of any information associated is not the legal responsibility of FireText.
How do we use your information?
The password you provide when registering with the website is encrypted to protect against unauthorised access to your personal information. We invest in high-quality security and do our utmost to protect user privacy. No data transmission over the Internet can be entirely secure, and therefore we cannot guarantee the security of your personal information and/or use of the website. Any information that you send is at your own risk and may be read by others. However once we have received your personal information we use strict procedures to protect the security of your personal information.
We may use your personal information to:
- contact you by mail or telephone or SMS or email to let you know about any of our products, services or promotions (which, in some cases may be provided by third parties) which may be of interest to you. By using our standard SMS service you agree to receive messages from the clubs that you have signed up to, these may be sponsored by third parties. If we contact you for any reason outside of the standard SMS service we will only do this with your permission.
- ensure materials on the website and services are presented in the most effective manner for you and your computer and your mobile device.
- improve the website and services and to monitor website and services usage.
You may modify your preferences or get further information by writing to us at Data Department, FireText Communications Limited, Unit 1B Kilmuir House, Depot Road, Epsom KT17 4RJ or by email to email@example.com
Disclosing your information
We may disclose your personal information if required to do so by law or in good-faith believing such action is necessary to comply with the law. We will not sell or otherwise share your personal information with third parties without your consent except in the following instances:
- unless required by applicable law or if we are ordered to do so by a court or other similar body;
- as we may think necessary to protect our legal rights, a registered user or third party, or to prevent personal injury; and/or
- where we are approached by a potential buyer of our business and/or assets or in relation to any joint venture or other business arrangement. In such circumstances we will be able to pass on your personal information to such third party's advisors and to any prospective buyer, as well as to any other relevant parties.
- we reserve the right to use third parties to process your information, we require these third parties to comply strictly with our instructions and we will require that they do not use your personal information for their business purposes.
Offensive or inappropriate content
If you post or send offensive, inappropriate or objectionable content anywhere on our websites or through our services or engage in any disruptive behaviour we may use your personal information in order to stop such behaviour. Where Firetext reasonably believes that you are or may be in breach of any laws of England or Wales (e.g. because content you have posted, sent or distributed using our websites or services may be defamatory) Firetext may use your personal information to inform relevant third parties such as your employer, school, email/internet provider, or law enforcement agencies about the content and your behaviour.
How long will Firetext keep my personal information?
We will hold your personal information on our systems for as long as is necessary for the relevant service, or as long as is set out in any relevant contract you hold with us. In the case that you wish to cancel your registration as a Firetext member, once an account is deleted a red flag goes on the database and, while people cannot use the personal information, it stays on the system for a period of one year for administration purposes before being deleted.
Where you contribute to Firetext we will generally only keep your content for as long as is reasonably required for the purpose(s) for which it was submitted.
Whilst every effort is made to ensure that the content of messages is appropriate, users understand that FireText Communications Limited has no control over the content of the SMS distributed to you from the clubs you have signed up to receive messages from. If you are unhappy about any of the content you have received please contact us at firstname.lastname@example.org.
Accessing and updating your personal information
We want to ensure that we provide you with the best possible service. Please therefore always keep us updated of any changes to your personal information, for example, if your email address changes. You can do this by accessing your account pages on the website or by emailing email@example.com.
We reserve the right to levy an administrative charge of £10 for providing a copy of this information.
Where we store your personal information
The personal information that we collect from you may be sent and stored outside the European Economic Area ("EEA"). By registering on the website or sending us your personal information by other means, you are indicating your consent for your personal information to be sent and stored outside the EEA.
What does providing us with this information mean?