Posted by Megan Parker in How To on April 28th, 2026
Follow our three-step guide to excel-lently format your phone numbers. This is super useful for when you’re uploading your contacts into FireText’s SMS platform from a CSV file.
RCS business messaging: Is it finally coming to life?
Posted by Megan Parker in News & Buzz on February 23rd, 2026
Since Google began development work in 2007, Rich Communication Services (RCS) has been sold as the ‘next big thing’ for businesses. The road has been long because its true success relied on a unified front – networks and operators all getting on board to allow for seamless communication from businesses to customers. Alannah, FireText’s Key […]
Marketing methods for small businesses that actually work (2026)
Posted by Megan Parker in How To on December 8th, 2025
Small businesses who see real results aren’t doing everything in their marketing. They’re doing a few simple things consistently, with purpose. Marketing doesn’t need to be flashy. We believe one focused project can have way more impact than ten things you’re churning out. Here’s some tried and tested ways to cut distractions and track progress.
How to stand out in the AI crowd this Black Friday
Posted by Megan Parker in How To on October 27th, 2025
The more we use AI, the more obvious it becomes. I find myself playing the AI paranoia game on LinkedIn, spotting copy-and-paste content flooding our feeds. AI proves helpful at times, and it definitely has its purpose, but we believe there’s a perfect balance between efficiency (AI) and originality (you). Especially during busy seasons like […]
How to generate SMS leads before Black Friday
Posted by Megan Parker in How To on August 13th, 2025
Black Friday is a chance to gain more customers, hopefully for the long run. To get prepared, why not start generating SMS leads right now before the season begins?
Big news: We’re joining Link Mobility!
Posted by Megan Parker in News & Buzz on April 14th, 2025
We’re excited to share a major milestone in our journey – FireText has been acquired by Link Mobility.
FireText launches Social Value Month, offering practical 1:1s to cause-driven organisations
Posted by Megan Parker in News & Buzz on February 28th, 2025
FireText is proud to launch Social Value Month, offering free 1:1 virtual coffee sessions to charities, CICs, and cause-driven organisations. Our goal isn’t to sell, but to provide expert advice and support to help you communicate your mission effectively, casually over coffee.
New Ofcom study reveals: SMS is unmatched amongst consumers
Posted by Megan Parker in News & Buzz on February 13th, 2025
A 2025 study by Ofcom, featuring input from FireText and our customers, reveals that consumers overwhelmingly prefer receiving SMS messages for a range of purposes. The research, part of Ofcom’s ongoing review of the Application-to-Person (A2P) SMS market, reinforces the clear benefits of SMS. It also follows FireText’s efforts to tackle rising SMS costs, including […]
The who-what-how guide to SMS lead generation
Posted by Megan Parker in How To on January 28th, 2025
‘What’s the best way to generate SMS leads?’ you ask. Here’s a little list we made earlier. Encourage leads and customers to opt in with these top-tier tips and tools. The humble web form The classic web form comes in many shapes and sizes. A popular one being the website pop-up, where your website visitors […]
Which side are you on: Keep traditions or break the Black Friday rules?
Posted by Megan Parker in SMS Tips & Tricks on October 17th, 2024
Do you like sticking to a set plan or do you prefer to go with the flow? Take your pick in this guide. Filled with tips, content examples and cheeky hints on how to go against the grain.Disclaimer: There are no rights or wrongs here! This guide will give you confidence in your brand’s approach […]